Privacy Policy

(pursuant to EU Regulation 2016/679 – GDPR)

1. Data Controller

The data controller for personal data is Calzaturificio Ester, with registered office at Via Amici 12, 27026 Garlasco (PV), VAT number 02130990183, contact e-mail: info.psycoshoes@gmail.com.

2. Types of Data Collected

During navigation or purchase on the site, the following may be collected:

  • personal data (name, surname, address, e-mail);

  • payment data;

  • technical browsing data (IP, browser, cookies);

  • data from advertising interactions (e.g. TikTok Ads, Shopify Analytics).

3. Purpose of Processing

Data is processed for:

  • order and shipping management;

  • legal and tax compliance;

  • customer assistance;

  • promotional and advertising activities, subject to consent;

  • statistical analysis and site improvement;

  • protection of the data controller's rights (e.g., fraud prevention).

4. Legal Basis

Processing is based on:

  • contract performance (Art. 6.1.b GDPR);

  • legal obligation (Art. 6.1.c GDPR);

  • consent (Art. 6.1.a GDPR);

  • legitimate interest of the data controller (Art. 6.1.f GDPR).

5. Methods and Security

Data is processed using electronic and manual tools, lawfully, fairly, and transparently, ensuring security and confidentiality.

6. Recipients of the Data

Data may be communicated to:

  • Shopify Inc. (e-commerce platform);

  • couriers and shippers;

  • legal or tax consultants;

  • TikTok Pte. Ltd. (for advertising purposes);

  • IT or hosting service providers.

7. Transfers Outside the EU

Some providers (e.g., Shopify, TikTok) may process data outside the European Union.
In such cases, the transfer occurs in compliance with the standard contractual clauses provided by the GDPR.

8. Data Retention

  • Order data: 10 years for accounting obligations.

  • Marketing data: until consent is revoked.

  • Browsing data: for the technical time necessary for the purposes collected.

9. User Rights

The user may request at any time:

  • access, rectification, or erasure of data;

  • restriction of or objection to processing;

  • data portability;

  • withdrawal of consent.

Requests via email to: info.psycoshoes@gmail.com

10. Cookies

The site uses technical cookies and, with prior consent, analytical and profiling cookies.
For more details, please consult the Cookie Policy.

11. Amendments

The data controller reserves the right to update this policy at any time.
Changes will be published on this page.

📅 Last updated: October 2025